is paper analyzes ZL Enterprise’s performance evaluation, then research the related filed. At last this paper summarizes only by this can every employee work actively, hardly and happily, and also the enterprise reduces its cost, increases output, and both employees and the enterprise make more money, that’s the win-win situation.РIn one word, this paper researches form the characters of sales employees, emphasizes the performance and evaluation, then designs an effective performance andРevaluation system. This bines both “the placent” concerned byРemployee and “ the quality” concerned by enterprise together, points out how enterprise can cheer up employees’ work passion and creation, and how develop sales group and whole enterprise.РKey words: performance, evaluation, salary system, sales