[2]李伟,郭芳.论茶文化对旅游业的牵引作用[J].云南师范大学学报,2002(1):75—80.[3]罗华标.浅谈茶文化在社会生活中的媒介作用[J].茶叶科学技术,2006(3).[4]欧阳勋,刘亦龙.茶文化产业:地域经济发展的特色平台——南方考察回溯与武汉发展前瞻[J].茶苑,2004(1).[5]朱红缨.以茶文化促进茶产业品牌经济的发展[J].浙江树人大学学报,2003(4).StudyontheFunctionandtheCountermeasuresofTeaCultureforEnhancingCity’SCultureSoftPowerTake‘WesternTeaCity’YongehuanforExampleLIJie(UrbanVocationalCollegeofChongq~g,Yongchuan,Chongqing402160,China)Abstract:Cultureis“thebooster”todevelopeconomy.andcultureisthe”navigationlamp”ofthepoliticalcivilization,aswellasthe”binder”oftheharmonioussociety.TheadvantageofYongchuanteaculturegeneplaysadominantroleinshaping”beautiful,satisfyingmusic”imageofurbanculture,buildingthebrightcitypersonalityanddevelopingstrongsoftpowerofcityculture.Keywords:teaculture;culturalsoftpower;urbangrade;countermeasuresstudy(责任编辑王亚青)65