tion of laid a foundation. Enterprise culture and enterprise development are closely related, enterprise culture on the implementation of the strategy of the enterprise, in the human resources management and its application in the petitive power of enterprise application plays a vital role. Although we in the enterprise culture made some achievements, but there's still the deficiency, in this paper, the trend of the development of enterprise culture and enterprise culture, the existing problems in the management of and the problems existing in the enterprise culture construction in China, the problems existed in the deep research, and put forward the corresponding countermeasures and solutions. Keywords : culture ; Enterprise culture ; Enterprises petitiveness ; Enterprise culture strategy