书外,为学生提供一些表达句式,并以已设置的四个问题展开讨论来谈谈自己从电视、报纸、因特网上所看到的各种各样的广告及有关经历,从此讨论中认识广告的真假性,提高辨别能力。РHave you ever buy a product or service after reading or watching an ad?Р What was it? Now do you believe that ads tell pletely true?Р What is/are your favorite ad(s) making you think about problems in society or about people who need help? Why?Р What do you think makes a good advertisement?Р2. 在学生小组自由交流并在全班汇报之后,让学生用信的方式描述自己了解的广告趣事。以此加强认识和训练。Р第三部分:课后研究РStep 5 Homework.Р1.完成书信描述自己的广告趣事,并展览。Р2.鼓励学生小组交流讨论进行广告设计创作,做出成品展览评比Р通过这样的作业,旨在培养学生的竞争意识、合作精神及创新精神,为学生的终生学习打下基础。Р五、板书设计РAdvertisementРFunction Р To sell products or servicesР To make people aware of the needs of others and the dangers around themРCertificationР Commercial ads & public service adsРFacticity & Influence РYour experience concerning adsРHomework
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