ative politeness strategy. 3) bold on-record strategy. 4) off-record strategy and 5)not todo the FTAs. At home, serious study of politeness within the linguistic circles did not begin until the early 80s. In1990, Prof Gu Yueguo traced the origin of the notion of politeness as“a public image ” in the Chinese culture in his article titled Politeness phenomena in modern Chinese. He has also formulated, which he thinks are more suitable to the Chinese cultural environment a set of politeness maxims; I) The maxim of self-denigration and other-elevation, 2) The maxim of using address terms. 3) The maxim of refinement. 4) The maxim of agreement 5) The maxim of virtue, words and deeds. (Cai Xian ’e 2002:10) To discuss the politeness strategies, one should first make clear what constitutes “ face ”
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