heРpaperРtriedtodiscussthethreeРmodelsontheteaculturalРmarketing,namelyРthemodelofteaРproductРculturalРmarketing,brandРculturalРmarketing,andenterpriseРculturalРpromotion.ThesethreemodelswentforwardsstepbystepРfromteaРproductsРtoteacultureРpromotionsРwithagreatdealofproducts,prices,services,promotions,brandsРstrategiesРintheintermedium.InthefourthРchapterРoftheРpapertheРauthorРsuggestedseveralmeansforРtheresearchoftheРpotentialРcultureРrequirementsbyРteaconsumersbasedonРmanyyearsРofРpracticesРonРshopmarketing.TheseРmeanscouldbecirculatedusedintheteaculturalРmarketing.TheРmeansincludesРtheteaculturalactivitiesandteamarketing,thepromotionРofteaculturalindustrythefunctionsofteaРmuseumandtheeducationofteasciences.Intheculturalpromotion,theenterprisesshouldbebasedonРtheРanalysisРofthecultural
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