oeatlesstosufferlateinlifefromperniciousanaemia.(46) Thereisagreatdealofthiskindofnonsenseinthemedicaljournalswhich,whentakenupbybroadcastersandthelaypress,generatesbothhealthscaresandshort-liveddietaryenthusiasms.Whyissomuchbadsciencepublished?Arecentpaper,titled“TheNaturalSelectionofBadScience”,publishedontheRoyalSociety’sopensciencewebsite,attemptstoanswerthisintriguingandimportantquestion.Itsaysthattheproblemisnotmerelythatpeopledobadscience,butthatourcurrentsystemofcareeradvancementpositivelyencouragesit.Whatisimportantisnottruth,butpublication,ealmostanendinitself.Therehasbeenakindofinflationaryprocessatwork:(47) nowadaysanyoneapplyingforaresearchposthastohavepublishedtwicethenumberofpapersthatwouldhavebeenrequiredforthesamepostonly10yearsago. Nevermindthequality,then,countthenumber.