ution each year is increased. It’s shown that, even in the 2008 world financial crisis, its dividend payout ratio is still increasing, indicating the purchasing power is limited even in the era of the world crisis, which still has a good economic performance.?РIn addition, EPS increased year after year, but due to the negative earnings impact in 2009, when earnings per share is negative, no dividend. The CGO has been rising, although the decline in 2008, but the significant increase in 2009 (an increase of 31.3p per share), indicating its operating strategy there has been no long-term errors. The decline in 2009 caused by unexpected events, there is no extension of the trend.Р4.0 SummaryРBurberry plc, since from 1856, nowadays its growth to become the largest British luxury goods company's