A survey of value chain studies in Asia - Agriculture

5Processor Export Re-Export Wholesaler Retailer Fishers (100%) 60% Dealer Dry dish value chain - Bangladesh Middlemen (25%) Middlemen (15%) Dealer (80%) Dry fish producers (20%) 5% 10% 5% Dry fish producers (20%) Low e (16%) Wholesaler (16%) City wholesaler (14.%) Retailer (14.5%) Feed Industr yImports Middle e (3.5%) Middlemen (3%) Retailer (3%) Entrepreneurs (0.5%) Supermarket (0.4%) Export (0.6%) Consumers Source:( Shamsuddoha , 2007) Value chain analysis – Hilsa marketing, Bangladesh ? Hilsa ( Tenualosa ilisha ) – national fish ? Most important single species, economically and emotionally ? 30% of national fisheries prodcution ? 88% marketed internally for domestic consumption ? 12% exported to ethnic markets ? Fish marketing system plex, traditional, and petitive