students' desire was to avoid the immediate, though temporary, pain of watching options close. "Closing a door on an option is experienced as a loss, and people are willing to pay a big price to avoid the emotion of loss," Dr. Ariely says. In the experiment, the price was easily measured in lost cash. In life, theРcorresponding costs are often less obvious such as wasted time or missedРHe protested the action in a telephone call to the president. 他在打电话给总统时,抗议了该行动。Рopportunities.Р8 在他们为将来多留一些机会的借口背后反映出的是所有的学生都不堪目睹眼前的选择机会被剥夺,尽管这种痛苦是临时的。阿雷利博士说:“每闭上一扇选择之门就如同经受了一次损失,人们宁愿付出很大的代价,也要避免情感的失落。”在实验中,损失很容易用丢失的现金来衡量。在生活中,相应的损失就往往没那么明显,如浪费时间,错过机会。РInstead of the excuse to maintain future options open, underneath it all the students’Р desire was to avoid the immediate, though temporary, pain of watching
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